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Privacy Policy

This webpage www.dailybloomibs.com ("Web Page", "us" or "we") is owned by Dr. Reddy’s Laboratories Limited, a company incorporated under the laws of India, having its registered office at 8-2-337, Road No. 3, Banjara Hills, Hyderabad-500034, Telangana (“we”, “Company”, “Dr. Reddy’s” “us”, “ourselves” or “our”).
The Web Page is intended to provide information on and provide services and service-offerings relating to or affecting individuals suffering from or experiencing symptoms similar to that of irritable bowel syndrome and/or related conditions and/or to support individuals in self-management of gut-health related ailments or in securing better gut-health (collectively, the “Services”). By continuing to access and use this Web Page or by using the Services, you agree to this Privacy Notice. Please carefully read this Privacy Notice and if you have any questions in relation to the processing of your personal information or this notice, please reach out to us at care@dailybloomibs.com
Dr. Reddy’s is responsible for the processing of your personal information in and during your use of the Services, as it decides why and how it is processed, thereby acting as the “Data Controller” of such personal information. This Privacy Notice describes the ways in which we process your personal information in relation to the services we offer, measures we have put in place to protect your information and how can you exercise your rights. Towards your use of the Services at our Web Page, the third-party service providers engaged by us for the provision of such services shall be required to access, use, store and process the personal information submitted, collected or accessed from or through your use and access of the Web Page and in doing so, such third party service providers act as a data processor for the processing of your personal information towards the rendering of such services by the third party. Accordingly, and to such extent, where a third-party healthcare service provider (such as telecallers, marketers, sales representatives, counsellors, customer care representatives, nutritionists, psychologists) provides you with any services (including, without limitation, informational services or counselling services or customer care support) as part of or in furtherance of your use of or access to the Web Page, the privacy policy of such third-party service provider shall also apply to your personal information.
Do take note that if you access any third-party link or website from our Web Page, you may need to refer to the privacy policies of such third parties. We do not endorse and are not responsible for the information or privacy practices of websites or services owned by third parties. You will be subject to the data privacy policies and procedures of such third parties and if you share any data other than as required for availing the services through the Web Page, it shall be at your own risk and responsibility.
Types of Personal Information collected and processed by us and/or our third party service providers:
We (and our service providers) collect and process the following categories of personal information:
Contact Information: We collect and use your name, mobile number, gender, email Id, addresses (shipping and billing) directly or if permitted by you through your Meta and Google profiles, for the purpose of signing up to our Web Page, to provide the Services, to contact you and provide support when you contact us and generally to personalise the Services. All of the foregoing are referred to as “User Data”.
Technical Information: Subsequently, during your use of the Application, we may collect and process the following information, (i) technical information including IP address, login information, type and version of operating system and unit, time settings, language settings, cookies etc; and (ii) information about the Services we provide to you such as how often you use the Web Page and which functionality you use the most.
Optional Services: We may additionally send you news, updates and promotional content by email and text messages and other electronic communications channels, such as push notifications and in-App messages. Such communications may be based on what we know about you as a user and our understanding of how you use the Web Page and the Services, for example which features you tend to use, and which prior communications you have showed an interest in, searches you have made, your various contacts with the third party service providers as well as basic demographic and geographic data about you, such as your age, gender and the region in which you reside. However, please note that these are optional services, and you may choose to opt-out using the options in your profile settings or by using the ‘unsubscribe’ option in the emails.
Cookie information: Cookies are text files with small pieces of data that our Application places on your device as you are browsing. Cookies are processed and stored by your web browser (e.g. Chrome, Safari, Edge, Firefox). They serve crucial functions for websites and allow us to provide you with a more efficient online experience. Please visit our Cookie Policy to understand what cookie information our Application collect and how we process such personal information.
Aggregated Information: We may use your information including that involving your interaction with our Web Page in an aggregated or anonymized form. We will use this information for the purpose of analyzing the outcomes and in turn improve your overall experience with our Web Page, and the associated services.
The Services provided by or through the Web Page are rendered by us through a varied range of service offerings in collaboration with several service partners. Our service partners are contractually required to protect your personal information and always comply with applicable laws.
Our service providers who will access your personal Information are:
The consultants who shall provide you with counselling and tips on wellness and condition management.
The third-party staff providing call centre and customer service support.
The technology providers we engage to enable value added services such as our newsletters, wellness tips and for sharing marketing and promotional campaigns.
Any law enforcement agency, regulator, or court, if required to comply with the applicable law.
We may also share your personal information with third parties to contact, address, communicate with you in order to share information, promote health behaviors, educate and apprise of our service offerings from time to time and/or conduct analytics to provide us business insights enabling us to improve our services. We also use third party service providers who process your personal information in their capacity as data processors (such as performance marketing, social media marketing agencies, call centre operators, hosting, maintenance service providers) and act under our instructions, for the sole purpose of performing the services as contracted with us. We may also retain the services of suppliers who work independently and who, in this way, are independently responsible for the processing of your personal data, such as providers of payment solutions or healthcare institutions. Where applicable, you will be requested to enter into separate agreements directly with such suppliers. We ask you to please note that this Privacy Notice does not apply to the processing of personal information which takes place through these suppliers. For information regarding how other suppliers process your personal information, please contact these suppliers.
Health Data: When you seek or avail healthcare services from the third-party service providers at our Web Page, you may be asked to share data relating to your physical or mental health. You may do so primarily by sharing your personal information directly with the third-party service providers. This information may include but is not limited to information relating to any illness or physical or physiological condition or mental or emotional state or your medical history as well as on key information about the medicines you are taking, allergies you suffer from and any adverse reactions to medicines you have had in the past. Such data is referred to as “health data”.
We respect your privacy and therefore do not sell your personal information collected through your use and access of our Web Page to any third parties.
Purpose of use of your Personal Information:
We process your personal information for the following purposes:
(a)
To provide you with authorisation to log-in and operate your account;
(b)
To verify your identity and age;
(c)
To maintain correct and up-to-date information about you;
(d)
To enable you to monitor and avail the Services as opted for;
(e)
To measure and analyse your use of the Web Page and to improve the Web Page and the Services;
(f)
To handle your choice of settings and access options;
(g)
To otherwise be able to provide the Services according to the Web Page T&Cs, that this notice by reference, forms part of.
We may also process your personal information for other business purposes like analysis, audit monitoring, fraud and misuse prevention. We may process your personal information, within and outside India, if we are required to do so to comply with any applicable law, regulatory direction or court orders/subpoenas.
The legal basis for processing your personal information by us is your consent that you have provided to us to enable us to provide you with the Services. We need to process your personal information for the performance of the terms and conditions as are applicable to your use and access of the Web Page, as contained in the Web Page T&Cs. The processing of your personal information is also based on our legitimate interest to measure and analyse use of the Web Page and to improve the Web Page and the Services we provide to you.
Your health data will be obtained and processed by the third-party service providers accessed by you or who may contact you as per the services opted for by you, who may use such data for verification purposes, for providing you with the relevant services, to resolve any difficulties in accessing the Web Page and its offerings,. Such third-party service providers may also receive or collect information about you in the context of their engagement with you which may for example, include data relating to your health or to you as a patient with the disease or illness and such data may be used by the third-party service provider for or in relation to the provision of the Services. The third-party service providers process your health data for the purpose of providing the Services to you in the form of sharing of information and other necessary counselling, advice or administration, s within the scope of providing the Services itself, being the legal basis for processing of your health data. This may include sending you emails and other electronic communications, such as reminders and nudges and also direct interaction with you through phone calls, emails or communication through social media such as whatsapp chats, video calls etc. and in regard to the same, the Whatsapp Business Terms will also apply to your personal information.
The third-party service providers process your health data for the purpose of providing the Services to you in the form of sharing of information and other necessary counselling, advice or administration, s within the scope of providing the Services itself, being the legal basis for processing of your health data. This may include sending you emails and other electronic communications, such as reminders and nudges and also direct interaction with you through phone calls, emails or communication through social media such as whatsapp chats, video calls etc. and in regard to the same, the Whatsapp Business Terms will also apply to your personal information.
We and the third-party service providers may process your personal information for the purpose of developing and improving the Services and the IT systems used to provide the Services. This is done on the basis of our legitimate interests in continually improving the security and our handling of your personal information, to make the Web Page more user-friendly, for example by changing and personalising the user interface in order to simplify the user journey, or to highlight and improve functions which we deem relevant to our users. All other development of our Services takes place using anonymised data.
Storing of your Personal Information:
The personal information received by us or shared by you or obtained from you by our third-party service providers are stored only in India. The User Data may be stored by us at our subcontracted processor, while the health data is stored by our service providers at infrastructure within India. Where necessary, we or the third-party service providers may occasionally transfer your personal information outside India but only to the extent permitted under the appropriate data protection legislation as applicable to us, ensuring your personal information is protected at all times.
Protection of your Personal Information:
We have implemented the appropriate technical and organizational measures to ensure your personal information remains protected. These measures have been designed to provide an adequate level of security, maintain confidentiality, and prevent unauthorized access to your personal information.
The measures we implement meet the industry standards and ensure that they protect your personal information in an appropriate manner that is required depending on the nature of the personal information.
Retention of your Personal Information:
We will only retain your personal information for as long as necessary to fulfil the purpose for which it was collected, to comply with legal or regulatory requirements or until we have received a request from you to delete such information. Your personal information shall be erased or anonymised not later than 1 (one) year from the date of your last access at the Web Page, except where it is required for us or any of our service providers to save the personal information to fulfil our/their legal obligations or to meet statutory or legal compliance requirements under laws as apply to us/the or where the information is otherwise necessary in order to establish, exercise or defend legal claims.
Your Privacy Rights:
We take reasonable measures to process your personal information in a lawful manner. You have the following rights regarding your personal information, which you can exercise under the conditions and within the limits set forth in the applicable law:
to be informed as to why your personal information is needed for processing, how we use the data and what will be done with it;
to access and obtain a copy of your data on request;
to rectify and change any incorrect or incomplete data.
to erase or stop processing your data, for example where the data is no longer necessary for the purposes of processing.
to ask us to restrict processing data for a period if data is inaccurate or to request your personal information be erased (which may however impact your access to the Application and/or the delivery of the Services).
to withdraw your consent at any time. Please note that such withdrawal shall not affect the legality of the processing of personal information based on the consent before such request is made.
to request redressal for any grievances you may have related to the way your personal information is processed; and
to nominate another individual to exercise your privacy rights on your behalf in case of your death or inability to do so.
We will abide by your request unless we have compelling legitimate grounds for the processing which override your interests and rights, or if we need to continue to process the data for the establishment, exercise or defence of a legal claim or to comply with any applicable laws.
All information, communication and all measures we carry out are free of charge for you. If, on the other hand, what you request due to your rights is manifestly unfounded or excessive, we have the right to charge an administrative fee to provide you with the information or carry out the requested action, or refuse to act on your request.
To exercise your rights please reach out to using the information provided in the Contact Us section. If you have any concerns related to how your personal information is being processed, you can also write to our Data Privacy Officer at  dataprivacy@drreddys.com.
If you have a request related to the processing of your personal information by a Third-Party Healthcare Provider, please contact it directly.
Updates to this Privacy Notice:
We may change or update this Privacy Notice from time to time by posting a new privacy notice on this Application. Please keep checking this notice occasionally so that you are aware of any changes.
Last Updated: 16th December, 2024.
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